For a semester-long project at Columbia College, I was tasked with redesigning the interface of an existing website. I chose Micro Center. 
In order to determine the most problematic aspects of the website, I created user personas to get a feel for what the site's users would be looking to do. Then, I conducted user testing with three different subjects of varying technological experience. I analyzed the results and came up with several goals for my redesign. 
I created new wireframes for three of the basic page formats: the home page, a product listings page and an individual product page. Finally, I created a comprehensive prototype of how the website would actually look, focusing on retaining the branding while improving the user interface and experience.
Project Proposal
User Personas
User Testing Script
Redesign Notes
New Sitemap
Wireframes
Home Page
Search Results Page
Individual Product Page
Comps
Home Page
Search Results Page
Individual Product Page
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